If you are an artisan or crafter looking to sell your handmade goods online, choosing the right online marketplace can make a significant difference in your success. In this article, we will compare the top 10 online marketplaces for selling handmade crafts and help you make an informed decision.
1. Etsy
Etsy is the most popular online marketplace for selling handmade crafts and artisanal goods. With over 81 million active buyers, Etsy provides a vast customer base for sellers to showcase their handmade creations. The platform is easy to use, has a low fee structure, and allows for customizable storefronts.
2. Amazon Handmade
Amazon Handmade is a rising star in the handmade crafts market, backed by the credibility and reputation of Amazon. The platform offers a vast customer base and seamless integration with Amazon Prime, providing faster fulfillment and shipping options. However, it has a higher fee structure, and the approval process for sellers can be time-consuming.
3. Artfire
Artfire is a smaller but dedicated online marketplace for handmade crafts and goods. The platform offers unique customization options and integration with social media platforms. It has a fixed monthly fee structure, which can be a downside for less active sellers.
4. Zibbet
Zibbet is a growing online marketplace that emphasizes community-building among sellers and buyers. The platform offers affordable pricing and a customizable storefront but has a relatively smaller customer base compared to other giants like Etsy and Amazon Handmade.
5. Handmade at Amazon
Handmade at Amazon is a separate section of Amazon that focuses solely on handmade crafts and artisanal goods. The platform offers excellent visibility to sellers and access to Amazon’s vast customer base. However, the fee structure is relatively high, and the listing process can be time-consuming.
6. Folksy
Folksy is a UK-based online marketplace that caters exclusively to handmade crafts. The platform offers affordable pricing and an active blog to help sellers market their creations. However, it has a smaller customer base than other established platforms like Etsy and Amazon Handmade.
7. Bonanza
Bonanza is a broad-based e-commerce platform that allows sellers to list handmade crafts along with other products. The platform offers competitive pricing and automatic product syncing with other marketplaces like eBay and Etsy. However, the customer base for handmade crafts can be limited.
8. Handmade by Amazon
Handmade by Amazon is Amazon’s Japanese version of their popular Handmade marketplace. It offers a separate section for Japanese artisans and craftspeople to showcase their handmade creations. However, the platform is only available in Japan, limiting its reach for international sellers.
9. A.C. Moore Marketplace
A.C. Moore Marketplace is a newer online marketplace designed for artisans and crafters. The platform offers low fees, ease of use, and flexible shipping options. However, the customer base can be limited, and the platform is relatively new, leading to uncertainties over its long-term success.
10. Handmade Marketplace
Handmade Marketplace is a relatively small online marketplace designed for handmade crafts and artisanal goods. The platform offers fair pricing and easy-to-use options for sellers. However, the customer base is small, leading to limited visibility for sellers.
The choice of an online marketplace for selling handmade crafts depends on several factors such as visibility, fee structure, customization options, and customer base. Consider your individual requirements and preferences when selecting the right marketplace for yourself. Regardless of your choice, remember, a consistent online presence, exceptional customer service, and unique products are the keys to success in the competitive world of handmade crafts and e-commerce.
