What is Online Retail?
Basically, online retail is an internet-based business that aims to create a consumer- to-consumer relationship, where the consumer purchases a product from a company’s website and receives it in the mail. The product can be a physical item, such as a book or a DVD, or a digital item, such as a music track or video game. The company that operates an online store carries out a variety of different processes to complete this transaction, including drop shipping, in-store pick-up and a combination of both.
B2C vs C2C
Initially, the term B2C was used to describe any kind of selling directly to consumers. Today, the term is used to describe transactions between online retailers and customers. This type of ecommerce model allows customers to buy and sell items to each other.
The main advantage of the C2C transaction is that there are no intermediaries. However, there are other challenges to … Read the rest >>>